After its two successful legs, Immuvit Run Against Time returns on October 27 at Bonifacio High Street with an exciting new challenge for runners and fitness enthusiasts.  Registration starts at 5:30 PM.

“We’re calling it the META-FIT Run as it combines the 1-kilometer run with the fitness routines of the META-FIT workout program of Coach Jim Saret.  It’s going to be an exciting and challenging leg as participants will be asked to go through different challenges in each of the five stations,” says Immuvit brand manager Valerie Sison.

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A not-so-fit Future?

It has often been said that our future lies in the children of our country.

But what kind of future is in store for us when Philippine Statistics show that approximately 8 million Filipino children are malnourished?

Various nutrition education programs during Nutrition Month have been implemented to underscore the importance of proper nutrition among schoolchildren.

To teach schoolchildren about nutrition is already something. But to revolutionize it into a nationwide interschool competition for them to learn is something else.

That is why Kraft Cheez Whiz, one of the most-loved cheese brands in the country in partnership with the Department of Education has come up with Palamantasan–the first interschool competition among grade school students nationwide in a quest for nutrition education.

Education is still the key

In line with the Department of Education’s thrust to enhance nutrition education in schools, Kraft Cheez Whiz chose to do a school-based program to further raise public consciousness.  “School is second to home where children learn basic lessons and values,” Alex Dan Tacderas, Category Manager for Cheese and Spoonables, Kraft Foods Philippines shares. “That is why we wanted to direct our cause and execute our program in schools–in both an enjoyable and educational way,” Tacderas adds. Read more…

photo credits from Mekinudols.info and Marriageandbeyond.com

Last May 15, my fellow bloggers and I trooped to Zoobic Safari. We left Makati around 7am and got there 2 hours after. We were welcomed with a sumptuous breakfast. After which were right away treated to an amazing animal show. The said show features 4 poodles, 3 of which are trained to dance the waltz, one of the 3 is capable of dancing Tinikling, while the other one plays the piano organ. It was later on followed by 2 monkeys, one showcasing his ability to dunk and shoot some hoops while the other one is capable of riding a miniature horse and fence at the same time. Read more…

Arnel Pineda recording for Bossing Ako

Rico Blanco

FILIPINO ENTREPRENEURS NOW have their own theme song thanks to the collaboration of Pinoy music legends Rico Blanco and Arnel Pineda. The song, “Para sa mga Bossing” serves as an anthem for entrepreneurs and would-be entrepreneurs—it’s a call for them to continue striving for success, to gather courage and to take control of their destiny. The anthem has been recorded and released, giving voice to the aspirations and accomplishments of Filipino SMEs (small-to-medium scale entrepreneurs).

“PLDT-SME Nation is happy that our vision for Filipino entrepreneurs is being shared so enthusiastically, and with such dedication, by Rico Blanco and Arnel Pineda. We’re happy that the talents of Rico and Arnel are able to help our advocacy and inspire entrepreneurs and would-be entrepreneurs in a powerful way,” says Kat Luna-Abelarde, PLDT vice-president and head of PLDT SME-Nation.

Both Rico and Arnel are committed to using their incredible talents in the service of Filipinos. Rico has previously recorded songs meant to serve a good cause—like the song he released to raise money for Ondoy victims, for example—while Arnel has established his own foundation to help the less fortunate, especially street children. Read more…

WHAT CAN BE DONE to change the country for the better? One way is to build up and strengthen the middle-class. Every country that has made leaps and bounds in its social and economic progress did so only after the growth of its middle-class. This same spirit of nation building drives PLDT-SME Nation to support SMEs (small-to-medium enterprises) and as a result, create a strong, vibrant and thriving middle-class.

“When it comes to wealth creation and providing jobs and opportunities to a greater number of people, our country owes a lot to SMEs. The more SMEs thrive, the better it is for our economy and our society. Only then can we generate jobs, income and opportunities that our workers, professionals and graduates need.

“SMEs form the backbone of the Philippine economy, generating more than 90% of income. More SMEs mean more jobs, more income and more purchasing power. Filipino entrepreneurship is a key to creating a strong economy for the country,” says Kat Luna-Abelarde PLDT vice-president and head of PLDT-SME Nation.

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Some 50,000 onlookers got a glimpse of the first in the series of Bossing Ako billboards with a preview of PLDT Chair Manny V. Pangilinan as the ultimate bossing during the kick off at the PLDT building in Makati. From left: PLDT Senior Vice President Eric R. Alberto, PLDT Chair Manny V. Pangilinan, PLDT-SME Nation Vice President and Head Kat Luna-Abelarde, PLDT-SME Nation Community Consultancy Head Gabby Cui, and host Tessa Prieto-Valdes.

PLDT-SME Nation is going all out in serving the nation’s small-and-medium entrepreneurs (SME) through its massive campaign that aims to ignite Pinoy ingenuity for business with “Bossing Ako.” The “Bossing Ako’ campaign aims to encourage more Filipinos to strive to become their own boss by becoming entrepreneurs. It also seeks to inspire Filipino small-to-medium scale entrepreneurs to continue striving for success and courageously meet the challenges of growing their business.

“We are on a nationwide campaign to encourage a new generation of Filipino entrepreneurs. The Philippines needs more entrepreneurs in order to ensure our economic future. Today, about 90 percent of income in the Philippine economy is generated by SMEs. As we move forward into the 21^st century, we’ll need more SMEs to provide more jobs, more income and more purchasing power,” says PLDT-SME Nation Vice President and Head Kat Luna-Abelarde. Read more…

All it takes is 250 cups of White Hat Yogurt for us to provide one scholar with one year of high school education, and when one unites, it can do so much more. With the support from Miriam, her sponsors and with the help of Real LIFE Foundation volunteers, it was all possible.

Despite being delayed for a week caused by a fire incident in Shangri-La Plaza, Miriam still has a positive attitude when she arrived.  Last May 2, 2010 at The White Hat Shangri-La Plaza, Miriam Quiambao volunteered to help raise funds for Real LIFE Foundation, our goal was to provide at least one scholar with one year education. There were so many ways to help during that day; beat the heat with a refreshing taste of Miriam’s unique creations, “Have the Hots for Miriam’s Hats” or you can purchase the Limited Edition Little Miss White Hat Shirts specially designed by Ms. Miriam Quiambao in collaboration with The Perfect White Shirt.

Miriam fans, loyal White Hat customers, supporters of Real LIFE Foundation began crowding the area as they all waited in line to be served by Miriam. Support from sponsors also gave their fair share in helping Ms. Quiambao in reaching her goal. Gift Certificates from Lay Bare Libis Branch and a free Hair Makeover from Hairworks Salon were given as raffle prizes, while a pack of White Radiance Facial Mask courtesy of Olay Philippines were distributed to all Miriam’s hats buyers; two very unique and enticingly scrumptious combos were offered for the entire day; Summer Delight, a unique blend of Original Yogurt with Fresh Strawberries, Fresh Kiwi and Homemade Granola for a zesty summer and Passionate Indulgence, an exceptional flavor of Original Yogurt with Homemade Brownies, Walnut Streusel topped with Chocolate Syrup for the chocolate lovers. Read more…

After experiencing nature’s fury first hand last year with our Typhoon Ketsana experience, we became more conscious of doing our share in saving the environment. Personally, I tried to steer away in using too much plastic bags. My SM cloth bag became my constant market companion. The plastic bags we have are mostly recycled for cleaning up dog poop.

It’s great that a lot of green study is being conducted nowadays. Aside from campaign awareness on recycling, we could all use help in trying to find ways and means to preserve our environment. I certainly don’t want to experience another Ketsana.

In an effort to save the environment by raising awareness for climate change, National Geographic Channel partners with Design Against the Elements, for the Earth Run 2010 project. When I got the call for a bloggers meet, I wasn’t thinking of actually joining the run. But then when I got there and as I listened to Jude Turcuato, Nat Geo’s Territory Director – and ELac Diaz of Design Against the Elements’ as they talked passionately about their partnered advocacy; for the first time, I actually got to convince myself to join and run.

Earth Day Run will feature 3k, 5k and 10k races. Entry fees are PhP500 (3K), Php600 (5K), and PhP700 (10k), inclusive of a limited Earth Day Run technical shirt. Earth Day run will be held on April 18, 2010, starting at 5am at the SM Mall of Asia in Pasay City. Read more…

PAWS, short for Philippine Animal Welfare Society is in need of volunteers. There’s so much you can do for the animals. A little time will go a long way in helping those poor animals. Here’s actually some of the things you can do:

1. Office Assistant – The task is pretty simple and mostly is about paper works like processing adoption applications. Other functions would be to receive guests and tell them about the different programs offered by the organization, of course answering phone queries is also another task.
2. Admitting – You will be involved in rescue operations and will be instrumental in completing the operation by processing admitting papers, taking pictures and uploading details in the animal database. Read more…